When you speak in a business situation, you expect someone to listen. But Â you probably want more from the conversation, right?
Whether youâ€™re management or staff, your purpose is usuallyÂ toÂ convince another person to do something you are asking. Think:
- meet a deadline,
- okay a raise,
- buy your product,
- stay late,
- accept your proposal.
To make that happen, at your service, free of charge, meet the threeÂ grandest most powerful â€œGâ€ words.
First, the most powerful â€œgâ€ word of them all is what motivates most people to action, although few like to admit it:
The word isÂ greed.Greed affects all ages, income levels, and diversity types. Used strategically as the motivator in a presentation or meeting,Â greed compels us to listen to you and may, at the same time, move us to the action you are seeking.
Greed is usually but not always tied into money. In addition to suggesting that someone can expand their wealth or bolster their bottom line by doing what you ask, you can also secure a â€œyesâ€ response by showing how they can add to their sex appeal, recognition level, respect,Â grow their power base and other similarÂ greed-inspired phrases.
The next mighty â€œgâ€ word has become commonplace in arenas from sports to business, but that does not diminish its potency for you in the pursuit of â€œyes.â€Â When you talk about theirÂ goalÂ â€“ personal, team, leadership or organizational â€“ in terms of what you are asking them to do â€“ you seriously increase your odds of success in reaching your ownÂ goals.
And finally, thereâ€™s a recommendation to incorporate this honorable â€œgâ€ word into your relationships and challenges.
GenerosityÂ encourages like-minded behavior while breaking down communication barriers. BeÂ generous with your praise, time, energy and willingness to share what you have.
Tell people that they areÂ great thinkers,Â good-hearted, ingenious,Â gallant, orÂ guardians, and theyâ€™ll usually act that way.Â Whatâ€™s more, youâ€™ll find it much easier toÂ guide them andÂ get theÂ gold, theÂ â€œyesâ€Â answer you ultimately desire.Â Go for it!
P.S. My own experience withÂ â€œgâ€Â words as they relate to a special conference may be helpful. I am a founding member of the steering committee for theÂ Go for the GreensÂ Conference at Disney in Orlando (www.goforthegreens.org).
In this case, the threeÂ Greens stand for Procurement/Money (Green), theÂ Environment (Green) andÂ Golf. The main goal is to provide opportunities for women business owners to attract new business (greenÂ cash!) with both government and private sector entities. Equally important is a focus on the Environment, protecting the planet and at the same time, showing how business owners can profit from developingÂ greenÂ products and services. The last goal of the conference is to increase interest in women entrepreneurs in playingÂ golf, and proceeds from the charity tournament go to breast cancer research. If you know someone who might benefit from sponsoring or attendingÂ Go For the Greens, please forward the link above. Thanks!
Get Tips to Capture Their Attention When You Begin Speaking! Click here to enjoy this free excerpt of How to Open to Keep Their Attention on You and Not Their Phones, a workshop Anne B. Freedman recently provided the Fort Lauderdale Chapter, National Association of Women Business Owners.